Business Posts

Top 10 Small Business Administration (SBA) Articles for 2016

The results are in!  The Small Business Administration (SBA) website has reviewed their blogs and tallied up the most frequently viewed articles of 2016.  Presenting a wealth of information, these articles cover topics such as marketing, cash management, taxes and business start-up. 

One piece on marketing, for instance, describes the essential components of a solid marketing plan, while another gives tips on identifying the appropriate target market for a product or service. The cash management article suggests ways to create a simple but usable spreadsheet for cash flow forecasting.  All of the articles are well worth reading, as might be expected based on their high viewership, and live up to the SBA’s reputation as a trusted site for business information.

For business owners and managers with a particular interest in financial management of a business, please consider attending the Naperville Public Library’s free program on financial statement analysis. Scheduled for 6:30 to 8:30 p.m. on July 19th in the Nichols Library Community Room, the program will cover the use of financial statement analysis to understand the sales cycle and its impact on cash flow, how to manage fixed and variable expenses to handle cash flow and how to build sales forecasts, manage inventory and prepare for the financial support of growth.  Registration is not required.

Posted: 
Monday, June 5, 2017 - 14:30

Mastering Effective Business Communication Skills

Most business people find the ability to communicate effectively in a variety of formats and to a variety of audiences to be a tremendous asset.  Modes of communication typically encompass writing, reading, speaking and listening, while the target of these efforts might include customers, staff, colleagues, bankers, accountants and more.  Regardless of the specific situations in which they are used, there are a number of general communication skills highlighted in this article from Entrepreneur magazine which can be of great value.  These include:

  • listening deeply:  many of us fail miserably at this!
  • interpreting non-verbal cues:  one study cited in the article estimated that more than half of the meaning contained in face-to-face communications is non-verbal.
  • managing expectations:  being clear about results and timeframes is preferable to promising more than can be delivered.
  • providing productive pushback:  communicating skillfully under pressure can minimize conflicts.
  • being concise:  this helps the time challenges of the entrepreneur as well as those of the audience.
  • confidently stating value and differentiation:   these are essential components of building a brand.
  • knowing your why:  don’t limit the focus of communications to how masterfully something is stated; be sure to know the reason why it’s being communicated and the desired result.

For more details, take a look at the full article or at some of the business communication resources at the Naperville Public Library.

Posted: 
Monday, March 13, 2017 - 13:30

Find New Customers and Grow Your Business

One of the many online resources available at Naperville Public Library is called AtoZ databases. This resource offers access to a directory of businesses and of residences in the United States. With a little bit of experience, it is relatively simple to navigate this powerful source of data.

Now there is a very simple way to get that experience. AtoZ databases runs live training webinars on Mondays, Wednesdays and Fridays at 10:30 a.m. CST or 2:30 p.m. CST.

The Friday webinar is all about finding new customers and growing a business. Interested entrepreneurs can log into the AtoZ University website at www.atozdatabases.com/atozu to register for the webinar. For more information customers may also call 877-428-0101 or email to contactus@atozdatases.com.

Posted: 
Monday, January 30, 2017 - 10:45